First Choice Expeditions
First Choice Expeditions began using the Oracle Business Intelligence Enterprise Edition (OBI EE) Platform about 9 months ago against a custom model developed for their in-house reservations system.
With a central service team of seven people, Larry Frank, VP of information technology was responsible for all of the technology systems across most of First Choice’s North American companies. The team supports a multitude of products including custom reservations systems, Oracle Financials, and assorted business intelligence platforms.
As a long-time Oracle Discoverer and NoetixViews customer, First Choice users accessed Oracle Application data via Noetix’s business views. In addition, they leveraged NoetixViews to feed legacy BI platforms including generating data more easily into Hyperion cubes. “I’ve run NoetixViews against Oracle Receivables, built revenue cubes, and also created financial cubes in Hyperion using NoetixViews for Oracle General Ledger,” said Frank.
“Once I decided on OBI EE as the platform I wanted to use, I needed to figure out a way to make it work with NoetixViews,” said Frank. “The ease with which Noetix allows my team to develop and manage the reporting infrastructure and the amount of business views they provide our users is essential to our business.”
For more than eight years, the company had used Noetix Generator for Oracle Discoverer to automate the process of building and populating an end user layer for Oracle Discoverer with the features and functionality of NoetixViews. Therefore, Frank’s team felt comfortable in their decision to select Noetix Generator for Oracle BI to speed the process of reporting from their new OBI EE platform.
First Choice built an OBI EE server with Noetix Generator and within a matter of days they had the server up and running using NoetixViews for Oracle Financials. “We were able to query against the database, generate reports, and move to the production environment in record time,” said Frank. “I built a dedicated server with the Noetix model and launched it against both versions of Oracle Financials (11i and Release 12) we have live in-house while slowly moving Discoverer users over to learn the OBI EE platform.”
Before Noetix, First Choice dealt with complex tables and enormous Oracle reports that were difficult to generate and modify. “The users, no matter what they did, didn’t have ad hoc capability or access to view the data in the way they needed,” said Frank. Nontechnical users were only able to run canned reports with no customizations. Noetix offered users access to the functional areas without relying on a technical resource to provide custom reporting.
First Choice’s central service team found that implementing Noetix Generator for Oracle BI required little attention as the solution is almost entirely automated. “The tool inherits all the logic that is required to build the information model. It would be a huge undertaking to try and manually build that model against the views,” said Frank.
The organization is doing consolidated reporting across multiple companies, leveraging the OBI EE tool with NoetixViews. The users are empowered with the ability to slice their information across applications in the tool they prefer. “Noetix Generator helped us leverage a lot more than just the OBI EE platform because we feed legacy and other systems with NoetixViews as well,” said Frank.
First Choice is getting ready to implement NoetixViews for Oracle Inventory and NoetixViews for Oracle Purchasing as well as NoetixViews Cross Operations Extension allowing users to build reports across multiple organizational areas, combining data into a single business view.
First Choice continues to do a lot of BI work creating custom models using the Oracle tools. “I’m constantly looking for methods to innovate using custom BI models against travel business processes and Noetix enables me to do that by helping to slice our financial information using techniques that most companies in our industry don’t yet do today,” said Frank. “Instead, they perform canned implementations that only show a view of the relational transaction world. That’s just not the way to run a successful business, especially in more challenging economic times.”
VP of Information Technology
First Choice Expeditions
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